What will be the impact on TikTok creators' revenues if the ban is implemented by March 31, 2025?
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Surveys or reports from content creator associations or financial analytics
Supreme Court Considers TikTok's Bid to Avert January 19 Ban Amid Security Concerns
Jan 11, 2025, 03:12 PM
TikTok is making a final plea at the US Supreme Court against an impending ban that could take effect on January 19 if ByteDance, its Chinese owner, does not divest the app. TikTok's lawyer, Noel Francisco, argued that forcing the sale or shutdown of the app violates the First Amendment rights of its approximately 170 million American users. The US government, represented by Solicitor General Elizabeth Prelogar, contends that the ban is necessary due to national security concerns over TikTok's ties to the Chinese government. During oral arguments, some Supreme Court justices appeared likely to uphold the ban and expressed skepticism toward TikTok's free speech claims. Content creators and small businesses that have built their livelihoods on TikTok, particularly through its Shop feature, are bracing for the potential ban and uncertain about where to go next. If the ban goes into effect, TikTok warns it could 'go dark' in the US.
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Revenue loss over $1 billion • 25%
Revenue loss under $1 billion • 25%
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Minor revenue loss • 25%
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Users stop using TikTok • 25%
Significant user migration to competitors • 25%
Users use VPNs to access TikTok • 25%
Moderate decrease (25-50%) • 25%
No significant change • 25%
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No significant change • 25%
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Decrease in social media usage • 25%
Protests or legal action • 25%
Migration to other platforms • 25%
Increase in Instagram Users • 25%
Increase in Snapchat Users • 25%
No Significant Shift • 25%
Increase in YouTube Shorts Users • 25%
Moderate backlash • 25%
Minimal backlash • 25%
No noticeable backlash • 25%
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Significant decline in user engagement • 25%
Majority continue using TikTok despite restrictions • 25%
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Majority migrate to alternative platforms • 25%
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No significant impact • 25%
Revenue increase • 25%
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Data not available • 25%
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No significant change • 25%
Ban upheld • 33%
Ban overturned • 33%
Case remanded for further proceedings • 34%
Instagram Reels • 25%
YouTube Shorts • 25%
Snapchat Spotlight • 25%
Other • 25%