Market
Will TikTok surpass Meta in global ad revenue by end of 2025?
2
Resolution / Starting Odds
Yes • 50%
No • 50%
Official financial reports from TikTok and Meta for the fiscal year 2025
Story
TikTok Generates $8 Billion in U.S. Ad Revenue, $63.3 Billion Globally, Surpassing YouTube
Jan 21, 2025, 04:11 PM
By the end of 2024, TikTok is projected to have generated approximately $8 billion in advertising revenue in the United States and $63.3 billion globally. This revenue nearly doubles that of YouTube, which reported global ad revenues of $33.3 billion. Additionally, TikTok has surpassed 1.9 billion monthly active users (MAUs) worldwide, including 145 million MAUs in the U.S. These figures highlight TikTok's growing dominance in the digital advertising space, positioning it as a formidable competitor to Meta.
View original story
Similar markets
No Increase • 50%
Increase • 50%
No Acquisition • 25%
Other • 25%
Larry Ellison • 25%
Elon Musk • 25%
Allowed to operate without restrictions • 25%
Remains operational without changes • 25%
Operational with restrictions • 25%
Sold to a U.S. company • 25%
Allowed to operate with restrictions • 25%
Banned completely • 25%
Other outcome • 25%
Banned • 25%
Ban delayed • 25%
Sold to non-Chinese entity • 25%
No action taken • 25%
Banned in the US • 25%
Kevin O'Leary • 25%
MrBeast • 25%
Other • 25%
ByteDance retains ownership • 25%
ByteDance sells TikTok U.S. operations • 25%
TikTok resumes operations under new ownership • 25%
Other outcome • 25%
TikTok remains shut down in the U.S. • 25%
Operational changes without sale • 25%
Remains with ByteDance • 25%
Banned in the U.S. • 25%
Sold to U.S. company • 25%
Remains with ByteDance • 25%
Sold to Non-US Company • 25%
Other Resolution • 25%
Sold to US Company • 25%
