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Market
Does the average video length on TikTok increase by mid-2025?
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Resolution / Starting Odds
Increase in average video length • 50%
No significant change in average video length • 50%
Studies or analytics data comparing video lengths
Story
TikTok Tests 60-Minute Video Uploads, TechCrunch Reports
May 16, 2024, 03:25 PM
TikTok is testing 60-minute video uploads, a significant shift from its traditional short-form content. This move, reported by TechCrunch on May 16, 2024, aims to allow media companies to post full TV show episodes, positioning TikTok in more direct competition with YouTube. The change is expected to attract more long-form content creators and diversify the platform's offerings.
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