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What will be the average viewership for Amazon's NBA broadcasts by the end of 2024?
2
Resolution / Starting Odds
Below 1 million average viewers • 25%
1-3 million average viewers • 25%
3-5 million average viewers • 25%
Above 5 million average viewers • 25%
Official viewership reports from Amazon and third-party analytics firms
Story
Amazon Secures NBA Rights Deal with Sizable Advantage, Warner Bros. Discovery Files Lawsuit
Aug 6, 2024, 01:00 PM
Amazon has secured a significant NBA rights deal, surpassing Warner Bros. Discovery's TNT. The deal includes several provisions that Warner could not match, such as Amazon's carriage of NFL games. Warner Bros. Discovery has responded by suing the NBA, alleging that the media-rights contract was breached in awarding the deal to Amazon. The lack of available sports rights motivated Amazon's aggressive pursuit of the NBA deal. Amazon held a sizable advantage in securing the deal, raising questions about whether Warner Bros. Discovery’s lawsuit will save face or create new headaches.
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Similar markets
Yes • 50%
No • 50%
Yes • 50%
No • 50%
Yes • 50%
No • 50%
Amazon • 33%
ESPN • 33%
NBC • 33%
Other • 1%
ESPN • 33%
NBC • 33%
Amazon Prime Video • 33%
Other • 1%
ESPN • 25%
NBC • 25%
Amazon Prime Video • 25%
TNT Sports • 25%
NBC • 25%
ESPN • 25%
TNT • 25%
ABC • 25%
Amazon Prime Video • 25%
ABC • 25%
ESPN • 25%
NBC/Peacock • 25%
Warner Bros. Discovery • 33%
Amazon • 33%
Both (shared highest viewership) • 17%
Other • 17%
Amazon Prime Video • 25%
NBC • 25%
ESPN • 25%
TNT Sports • 25%