Loading...
Market
Platform with largest decline in US podcast listener share by end of 2024?
1
Resolution / Starting Odds
YouTube • 25%
Spotify • 25%
Apple Podcasts • 25%
Other • 25%
Edison Research report or similar industry reports
Story
YouTube Surpasses Spotify and Apple Podcasts with 31% of US Podcast Listeners
Nov 18, 2024, 05:45 AM
YouTube has emerged as a dominant platform in the podcasting world, according to a report by the Wall Street Journal. Data from Edison Research indicates that 31% of US weekly podcast listeners now use YouTube as their primary platform for listening to podcasts. This surpasses other major platforms such as Spotify, which is used by 27% of listeners, and Apple Podcasts, which holds a 15% share. The shift highlights YouTube's growing influence and versatility in the digital media landscape. YouTube's parent company, Google ($GOOGL), continues to benefit from this trend.
View original story
Similar markets
SiriusXM • 25%
Spotify • 25%
Apple Podcasts • 25%
Other • 25%
Wondery+ • 25%
Apple Podcasts • 25%
Spotify • 25%
Other • 25%
Amazon's Wondery • 25%
Spotify • 25%
Apple Podcasts • 25%
Other • 25%
Spotify • 25%
YouTube • 25%
Apple Podcasts • 25%
Other • 25%
CNN • 25%
Fox News • 25%
MSNBC • 25%
Other • 25%
Netflix • 25%
Disney+ • 25%
Amazon Prime Video • 25%
HBO Max • 25%
NBCUniversal • 25%
YouTube • 25%
Disney • 25%
Other • 25%
YouTube • 25%
Spotify • 25%
Other platform • 25%
No clear winner • 25%
Twitter • 25%
Facebook • 25%
YouTube • 25%
Other • 25%
United States • 25%
United Kingdom • 25%
India • 25%
Australia • 25%
TikTok • 25%
X (formerly Twitter) • 25%
Instagram • 25%
Facebook • 25%
Charles Schwab • 25%
Fidelity • 25%
Vanguard • 25%
TD Ameritrade • 25%