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Google stock price increases by 10%+ by end of Q1 2025 due to YouTube podcast growth?
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YouTube Surpasses Spotify and Apple Podcasts with 31% of US Podcast Listeners
Nov 18, 2024, 05:45 AM
YouTube has emerged as a dominant platform in the podcasting world, according to a report by the Wall Street Journal. Data from Edison Research indicates that 31% of US weekly podcast listeners now use YouTube as their primary platform for listening to podcasts. This surpasses other major platforms such as Spotify, which is used by 27% of listeners, and Apple Podcasts, which holds a 15% share. The shift highlights YouTube's growing influence and versatility in the digital media landscape. YouTube's parent company, Google ($GOOGL), continues to benefit from this trend.
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