Media analytics reports and viewership statistics

Donald Trump Wins 2024 Election with Gen Z, Minority Support, and Popular Vote

Nov 25, 2024, 11:00 PM

Donald Trump has won the 2024 U.S. presidential election, marking a historic victory as the first Republican to secure the popular vote in two decades. His success was bolstered by significant support from Gen Z voters, with 65% approving of his transition according to a CBS poll, and strong backing from ethnic minority groups, including Black voters. Trump's campaign strategy focused on engaging young voters through online media and podcasts, bypassing traditional mainstream media outlets. This approach resonated particularly with young men, a demographic where he made notable gains compared to the 2020 election. Analysts have drawn parallels between Trump's popularity with Gen Z and Barack Obama's appeal to young voters in 2008, signaling a cultural shift in political engagement. Charlie Kirk noted the excitement among young people increasingly open-minded to supporting Trump.