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How will Keurig Dr Pepper respond to environmental claims by March 31, 2025?
2
Resolution / Starting Odds
Introduces new recyclable K-Cups • 25%
Launches a major environmental campaign • 25%
Both new K-Cups and campaign • 25%
No significant changes • 25%
Company press releases and official statements
Story
Keurig Dr Pepper to Pay $1.5 Million Fine Over K-Cup Recyclability Claims, SEC Says
Sep 10, 2024, 01:40 PM
Keurig Dr Pepper Inc. has agreed to pay a $1.5 million civil penalty to settle charges from the U.S. Securities and Exchange Commission (SEC) regarding inaccurate statements about the recyclability of its K-Cup pods, the SEC says. The beverage company faced allegations that it misled consumers about the environmental impact of its products.
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Stricter Claims • 25%
Looser Claims • 25%
No Change • 25%
Other • 25%
Yes • 50%
No • 50%
Acknowledgement and commitment to change • 25%
Defensive statement • 25%
No response • 25%
Other • 25%
Yes • 50%
No • 50%
Explore alternative uses • 25%
Improve current production methods • 25%
Disregard recommendations • 25%
Other actions • 25%
Increase • 25%
Decrease • 25%
No Change • 25%
Other • 25%
Production halted • 25%
Production continues with modifications • 25%
No changes to production • 25%
Legal challenge initiated • 25%
Procter & Gamble • 25%
Unilever • 25%
Nestle • 25%
Johnson & Johnson • 25%
Positive • 25%
Negative • 25%
Neutral • 25%
Mixed • 25%
Starbucks • 25%
PepsiCo • 25%
Nestlé • 25%
Other • 25%