Loading...
Market
Yahoo Japan increases mobile ad market share by end of 2025?
3
Resolution / Starting Odds
Yes • 50%
No • 50%
Market share reports from credible market analysis firms
Story
Japan's FTC Accuses Google of Ad Market Restrictions, 2015-2022
Apr 22, 2024, 11:49 AM
Japan's Fair Trade Commission (FTC) has taken antitrust action against Alphabet's Google, alleging that from 2015 to 2022, Google engaged in practices that restricted Yahoo Japan's ability to compete in the market for targeted search ads on mobile devices. The FTC claims that Google prevented Yahoo Japan from accessing necessary technology to earn revenue from these ads and influenced local smartphone makers to prioritize its search services. In response to these findings, the FTC has directed Google to amend its practices and has vowed to continue monitoring the company's actions. This is part of a broader push by Japanese authorities to increase scrutiny on large technology firms.
View original story
Similar markets
Yahoo Japan • 33%
Bing • 33%
Other • 34%
Above 50% • 33%
Between 30% and 50% • 33%
Below 30% • 33%
Increases • 33%
Stays the same • 33%
Decreases • 34%
Increase by more than 5% • 25%
Decrease by more than 5% • 25%
No significant change • 25%
Decrease by less than 5% • 25%
Increase • 33%
No Change • 34%
Decrease • 33%
North America • 25%
Europe • 25%
China • 25%
India • 25%
