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How effective will Google's new ad policy be in reducing online synthetic sexually explicit content one year after implementation?
5
Resolution / Starting Odds
Highly effective • 33%
Moderately effective • 33%
Ineffective • 34%
Studies or reports by internet safety and digital rights organizations
Story
Google to Ban Ads Promoting Synthetic Sexually Explicit Content from May 30, 2024
May 3, 2024, 11:01 PM
Google has announced a significant update to its advertising policies, which will now prohibit the promotion of services that create, distribute, or store synthetic sexually explicit content. This policy change, effective from May 30, 2024, extends to banning all advertisements for 'synthetic sexually explicit content,' regardless of whether the ads themselves are explicit. The move is part of a broader crackdown on deepfake technologies, particularly those used to generate fake sexual content.
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Moderately effective • 33%
Ineffective • 34%
Highly effective • 33%
Somewhat effective • 33%
Not effective • 33%
Highly effective • 25%
Moderately effective • 25%
Slightly effective • 25%
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Significantly reduced harassment • 33%
Slightly reduced harassment • 33%
No change in harassment • 33%
Highly effective • 25%
Moderately effective • 25%
Ineffective • 25%
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Increased scrutiny • 33%
No change in scrutiny • 33%
Decreased scrutiny • 34%
Highly Effective • 33%
Moderately Effective • 33%
Ineffective • 34%
Highly effective • 33%
Moderately effective • 33%
Not effective • 33%
Highly effective (>50% reduction) • 33%
Moderately effective (10-50% reduction) • 33%
Ineffective (<10% reduction) • 34%
Highly Effective (>75% reduction) • 33%
Moderately Effective (50-75% reduction) • 33%
Ineffective (<50% reduction) • 34%
Positive • 33%
Negative • 33%
Neutral • 34%
Significantly more effective than existing tools • 33%
About the same effectiveness as existing tools • 34%
Less effective than existing tools • 33%