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VisitEffectiveness of Grok in Reducing Engagement Farming on X by End of 2024
Highly Effective (>75% reduction) • 33%
Moderately Effective (50-75% reduction) • 33%
Ineffective (<50% reduction) • 34%
Reports from X or independent verification by social media analytics firms
Elon Musk to Use Grok to Combat Unclearly Defined Engagement Farming on X
Apr 19, 2024, 04:49 AM
Elon Musk, CEO of X (formerly Twitter), has announced a new policy targeting accounts involved in engagement farming on the social media platform. According to Musk, any accounts found to be engaging in this practice will be suspended and traced back to their source. The platform will utilize its Grok technology to detect, remove, and trace engagement farming activities. However, it remains unclear what exactly qualifies as engagement farming. This initiative is part of Musk's efforts to combat spam and unethical behavior on X.
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