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Market
Will Lyft implement new guidelines for driver earnings advertising by March 31, 2025?
3
Resolution / Starting Odds
Yes • 50%
No • 50%
Official announcement from Lyft or FTC report
Story
Lyft to Pay $2.1 Million Fine for Deceptive Advertising on Drivers' Earnings, FTC Says
Oct 25, 2024, 08:32 PM
Lyft Inc. has agreed to pay a $2.1 million civil fine to settle allegations of deceptive advertising brought by the US Federal Trade Commission (FTC). The FTC accused the ride-hailing company of misleading prospective drivers about potential earnings, inflating hourly earnings in advertisements by more than 20%, and in some cases by more than 30%. This settlement resolves the lawsuit and aims to stop Lyft from continuing such practices. The FTC ordered Lyft to cease these deceptive practices.
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Similar markets
Yes • 50%
No • 50%
Yes • 50%
No • 50%
Yes • 50%
No • 50%
More transparent ads • 25%
No change in strategy • 25%
Shift to other marketing tactics • 25%
Other changes • 25%
