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Market
Top Netflix NFL games viewership regions
5
Resolution / Starting Odds
North America • 25%
Europe • 25%
Asia • 25%
Other regions • 25%
Netflix viewership data analysis released by Netflix or independent media firms.
Story
Netflix Nears $200M Deal for Two NFL Christmas Games
May 10, 2024, 03:53 PM
Netflix is reportedly nearing a deal to acquire streaming rights for two NFL games scheduled on Christmas Day, 2024, with a potential payment of $200MILLION. This move marks Netflix's potential first major foray into live sports broadcasting, signifying a strategic pivot from its previous stance of not pursuing live sports content. The deal, which is still under negotiation, involves complex production details potentially handled by NFL Network and payment details yet to be finalized. If successful, this would be a groundbreaking entry for Netflix into the sports streaming arena, potentially reshaping its global audience reach and content strategy.
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Similar markets
Top rank • 25%
Second rank • 25%
Third rank • 25%
Below third • 25%
18-24 years • 25%
25-34 years • 25%
35-49 years • 25%
50+ years • 25%
Below 10 million • 25%
10-20 million • 25%
20-30 million • 25%
Above 30 million • 25%
North America • 33%
Europe • 33%
Rest of the World • 34%
PepsiCo • 25%
Amazon • 25%
Apple • 25%
Other • 25%
Smart TVs • 25%
Mobile Devices • 25%
Tablets • 25%
Computers • 25%
ESPN • 25%
NBCUniversal • 25%
CBS Sports • 25%
Other • 25%
Exceeds expectations • 25%
Meets expectations • 25%
Below expectations • 25%
Significantly below expectations • 25%
North America • 25%
Europe • 25%
Asia • 25%
Rest of the World • 25%