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Market
Most popular content type of The Onion by end of 2024
5
The Onion•Global Tetrahedron•The New York Times•TechCrunch•Twilio•Jeff Lawson•Chicago•NBC•Ben Collins
Resolution / Starting Odds
Satirical news articles • 25%
Video sketches • 25%
Podcasts • 25%
Interactive content • 25%
Content analytics reports or surveys.
Story
The Onion Acquired by Global Tetrahedron, Jeff Lawson and Ben Collins to Lead
Apr 26, 2024, 12:40 AM
G/O Media has sold the satirical news site The Onion to Global Tetrahedron, a new Chicago-based firm created by digital media veterans and fans of the site. The sale was confirmed by various sources including The New York Times and TechCrunch. The new owners, including Twilio co-founder Jeff Lawson, have committed to retaining the entire staff in Chicago. The company's name, Global Tetrahedron, humorously references a fictional entity previously featured in The Onion's content. Jeff Lawson will continue as CEO, and former NBC reporter Ben Collins has been appointed as the new CEO of The Onion.
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Exclusive Series • 34%
Key takeaways on articles • 25%
Flag and rewrite clickbait headlines • 25%
Reading streaks and badges • 25%
Free access to premium news sources • 25%
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Written content • 25%
Audio content • 25%
Interactive content • 25%
Summaries • 33%
Quotes • 33%
Full articles • 34%
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User-generated content • 33%
Breaking news • 25%
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Entertainment news • 25%
Sports news • 25%