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𝕏 Surpasses Instagram, Facebook in Google Traffic for 6th Month, Hits Usage Peak
May 4, 2024, 06:53 PM
For the sixth consecutive month, the platform 𝕏 has surpassed Instagram and Facebook in driving traffic through Google on both web and mobile platforms. This achievement comes despite a significant bot purge on the platform. The increase in traffic has been attributed to media outlets utilizing clickbait articles, which has helped 𝕏 reach a new all-time high in usage.
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User-generated content • 33%
Clickbait articles • 33%
Sponsored content • 34%
Breaking news • 25%
Technology news • 25%
Entertainment news • 25%
Sports news • 25%
X Leads • 33%
X Matches • 33%
X Lags • 33%
Discomfort with NSFW content • 25%
Lack of content moderation • 25%
Privacy concerns • 25%
Preference for other platforms • 25%
Becomes market leader • 25%
Remains behind major competitors • 25%
Gains significant share but not leader • 25%
Loses market share • 25%
Top 5 • 25%
Top 10 • 25%
Top 20 • 25%
Outside Top 20 • 25%
Significant Increase • 33%
No Change • 33%
Decrease • 33%
Increase • 50%
Decrease • 50%
Highly Satisfied • 25%
Satisfied • 25%
Neutral • 25%
Dissatisfied • 25%
Short-form video content • 25%
Enhanced privacy features • 25%
Interactive gaming features • 25%
AI-driven content recommendations • 25%