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AliExpress expands into new markets by end of 2024 post Beckham endorsement?
4
Resolution / Starting Odds
Yes • 50%
No • 50%
AliExpress press releases or global trade news reports
Story
Alibaba's AliExpress Signs David Beckham as Global E-commerce Brand Ambassador
May 27, 2024, 07:50 AM
Alibaba's international online marketplace, AliExpress, has signed former England soccer captain David Beckham as a global brand ambassador. This strategic move comes as Alibaba aims to boost its global e-commerce sales and expand its international presence. The announcement was made ahead of the Euro 2024 tournament, highlighting the company's efforts to leverage Beckham's global appeal to enhance its market reach.
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Similar markets
Yes • 50%
No • 50%
Only in the US • 33%
US and one other country • 33%
US and multiple countries • 34%
Europe • 25%
North America • 25%
Asia-Pacific • 25%
Other Regions • 25%
