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Will McDonald's complete its marketing campaign for E. coli outbreak recovery by March 31, 2025?
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Resolution / Starting Odds
Yes • 50%
No • 50%
Official announcements from McDonald's
Story
McDonald's Invests $100 Million to Recover from Last Month's E. Coli Outbreak
Nov 16, 2024, 05:40 AM
McDonald's is investing $100 million to revive sales and support franchisees following a severe E. coli outbreak last month. The outbreak, linked to slivered onions on Quarter Pounder hamburgers, has sickened more than 100 people and resulted in one death. The funds will be used for marketing and to aid the most heavily affected franchises.
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Similar markets
Recall of affected products • 25%
Change in supplier • 25%
Improved food safety protocols • 25%
No significant actions taken • 25%
Complete Resolution • 25%
Partial Resolution • 25%
No Resolution • 25%
Ongoing Investigation • 25%
Yes • 50%
No • 50%
Recall affected onions • 25%
Change onion supplier • 25%
Menu change for Quarter Pounders • 25%
No significant action • 25%
Contaminated onions confirmed • 25%
Different ingredient confirmed • 25%
Multiple ingredients involved • 25%
Inconclusive • 25%
Onions confirmed as sole source • 25%
Multiple sources identified • 25%
Source remains unidentified • 25%
Outbreak linked to another food item • 25%
