Official WhatsApp press release or third-party tech analysis

WhatsApp Introduces AI-Powered Ghala to Transform Business Sales

Sep 21, 2024, 01:57 PM

WhatsApp is revolutionizing business communication with the introduction of 'Ghala,' a platform designed to transform WhatsApp into a user-friendly shop. Ghala allows businesses to manage orders and process payments seamlessly through WhatsApp, supporting secure payment options such as M-Pesa. This innovation aims to cater to businesses of all sizes, from small shops to large brands, enhancing their ability to conduct sales and handle complex payments efficiently. Additionally, WhatsApp is leveraging AI-powered solutions to further enhance business communication.