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What will be the outcome of the regulatory investigation into Google's teen targeting practices by end of 2024?
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Resolution / Starting Odds
Google fined • 25%
No action taken • 25%
Policy change required • 25%
Other • 25%
Public announcements from regulatory bodies or official court documents
Story
Google Faces Scrutiny Over Teen Targeting and Shopping Ads Glitch
Aug 21, 2024, 12:40 PM
Google is facing scrutiny over its advertising practices, with allegations that the company has been encouraging advertisers to target teen minors, potentially violating its own policies. According to sources and documents reported by Adweek, sales representatives from Google have suggested that advertisers target teenagers on YouTube. This practice reportedly goes beyond similar targeting by Meta, as Google allows advertisers to target an 'unknown' group that skews toward teens. Ad buyers and written documentation have indicated that Google is working with multiple companies to facilitate this targeting, raising concerns about compliance with advertising policies.
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Deny all allegations • 25%
Acknowledge some issues • 25%
Accept full responsibility • 25%
No official response • 25%
No wrongdoing found • 25%
Minor violations found • 25%
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Investigation inconclusive • 25%
No evidence found • 25%
Minor policy violations found • 25%
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Legal action taken • 25%
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No • 50%
Chrome sale required • 25%
Android sale required • 25%
Both Chrome and Android sale required • 25%
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Google wins all cases • 25%
Google loses all cases • 25%
Google settles all cases • 25%
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Chrome sale approved • 25%
Default search payments ended • 25%
Android separation ordered • 25%
No major changes • 25%
No action taken • 25%
Fined • 25%
Sanctioned • 25%
Other • 25%
Google found guilty with financial penalty • 25%
Google found guilty with behavioral remedies • 25%
Google found not guilty • 25%
Case dismissed • 25%
No action taken • 25%
Google fined • 25%
Google required to change search practices • 25%
Other • 25%
Google's remedies accepted • 25%
Chrome sale required • 25%
Case settled with other terms • 25%
Case ongoing • 25%
Google breakup ordered • 25%
Settlement reached • 25%
Appeal filed • 25%
No action taken • 25%