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Market
Viewer demographic for Fallout by end of 2024
5
Resolution / Starting Odds
More than 60% viewers outside the US • 25%
Less than 60% viewers outside the US • 25%
50% US and 50% international viewers • 25%
Majority viewers from the US • 25%
Viewer demographic analysis published by Amazon Prime Video
Story
'Fallout' Hits 65M Viewers in First 16 Days, Second to 'Lord of the Rings' on Prime
Apr 29, 2024, 06:23 PM
The new series 'Fallout' on Amazon Prime has quickly become a major success, garnering significant viewership since its release. Within the first 16 days, the show attracted 65 million viewers, making it the second most-watched title ever on Prime Video, following 'The Lord of the Rings: The Rings of Power'. This strong performance is highlighted by its ranking as the most-streamed TV title during the week of April 19-25, according to the Variety Streaming Originals TV Chart, with 1.2 billion minutes watched. Notably, 60% of the audience is from outside the US. The video game-based series has also sparked considerable interest in its merchandise, with the original soundtrack on vinyl now available for pre-order at $29.98 and $29.99.
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Similar markets
North America • 33%
Europe • 33%
Rest of the World • 34%
More than 20 countries • 25%
15 to 20 countries • 25%
10 to 15 countries • 25%
Less than 10 countries • 25%
50-75 million • 25%
76-100 million • 25%
101-125 million • 25%
Over 125 million • 25%
Over 4 billion minutes • 25%
3 to 4 billion minutes • 25%
2 to 3 billion minutes • 25%
Less than 2 billion minutes • 25%
Remains No. 1 • 33%
Top 5 • 33%
Outside Top 5 • 34%
18-24 years • 25%
25-34 years • 25%
35-49 years • 25%
50+ years • 25%