Loading...
Market
Sector with Most Adobe AI Video Tools Integration by 2024
4
Resolution / Starting Odds
Film Production • 25%
Television Production • 25%
Online Content Creation • 25%
Corporate Marketing • 25%
Industry usage reports or Adobe usage data
Story
Adobe Adds AI Editing Tools to Premiere Pro, Partners with OpenAI
Apr 15, 2024, 01:12 PM
Adobe is set to enhance its Premiere Pro software by integrating generative AI video tools, including new capabilities for object addition, object removal, and Generative Extend. The company is exploring partnerships with third-party AI providers such as OpenAI, and will incorporate their Sora model along with other tools from Pika and Runway. This expansion is part of Adobe's broader strategy to increase the use of AI across its creative suite, specifically focusing on video editing and creation. The new features, powered by Adobe's Firefly video model, aim to transform editing workflows by enabling unprecedented editing functions directly within Premiere Pro.
View original story
Similar markets
Film and Television • 25%
Advertising and Marketing • 25%
Gaming • 25%
Independent Content Creators • 25%
Tech • 25%
Finance • 25%
Healthcare • 25%
Education • 25%
Final Cut Pro • 25%
DaVinci Resolve • 25%
Avid Media Composer • 25%
None • 25%
Graphic Design • 20%
Photography • 20%
Web Development • 20%
Digital Marketing • 20%
None • 20%
Text-to-Video • 20%
Scene Extension • 20%
Inpainting • 20%
Object Removal • 20%
Soundtrack Creation • 20%
Image-to-Video • 25%
Audio-to-Video • 25%
Video-to-Text • 25%
Real-time Video Editing AI • 25%
Top 5 • 25%
Top 10 • 25%
Top 20 • 25%
Below Top 20 • 25%
Marketing • 25%
Entertainment • 25%
E-commerce • 25%
Healthcare • 25%