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Market
Primary Audience Demographic for 'The Monkey'
5
NEON•The Monkey•Stephen King•Skeleton Crew•Osgood Perkins•James Wan•Theo James•Tatiana Maslany•Elijah Wood•Cannes Market
Resolution / Starting Odds
Teens (ages 13-19) • 25%
Young Adults (ages 20-35) • 25%
Adults (ages 36-50) • 25%
Seniors (ages 51+) • 25%
Cinema exit polls and audience surveys
Story
NEON Acquires Stephen King's 'The Monkey' for U.S. Release in 2025 After Cannes Market Bidding War
May 18, 2024, 04:32 PM
NEON has acquired the U.S. rights to 'The Monkey,' a film adaptation of Stephen King's short story from his collection 'Skeleton Crew.' The film, directed by Osgood Perkins and produced by James Wan, is set for a 2025 release. It stars Theo James, Tatiana Maslany, and Elijah Wood. The plot centers on twin brothers who discover their father's old monkey toy in the attic, leading to a series of gruesome deaths. The acquisition followed a competitive buyer tug-of-war at the Cannes Market.
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Similar markets
Teenagers (13-19) • 25%
Young adults (20-29) • 25%
Adults (30-49) • 25%
Older adults (50+) • 25%
Under 18 • 25%
18-29 • 25%
30-44 • 25%
Over 45 • 25%
Teenagers (15-19) • 20%
Young Adults (20-24) • 20%
Adults (25-29) • 20%
Adults (30-34) • 20%
Adults (35-39) • 20%
Under 18 • 20%
18-34 • 20%
35-49 • 20%
50-64 • 20%
65+ • 20%
Predominantly younger users (below 25) • 25%
Predominantly middle-aged users (25-45) • 25%
Predominantly older users (above 45) • 25%
Uniform across all age groups • 25%
18-24 years • 25%
25-34 years • 25%
35-49 years • 25%
50+ years • 25%
18-29 • 25%
30-45 • 25%
46-60 • 25%
60+ • 25%