Federal Election Commission (FEC) filings

Kamala Harris Announces 2024 Presidential Bid with Beyoncé's 'Freedom' in Campaign Video

Jul 25, 2024, 11:39 AM

Kamala Harris has officially announced her candidacy for the 2024 U.S. Presidential election. The Harris campaign launched its first official campaign video titled 'We Choose Freedom,' featuring Beyoncé's song 'Freedom' from her 2016 album 'Lemonade,' which also features Kendrick Lamar. The ad emphasizes themes of freedom, opportunity, and the promise of America, and includes imagery of former President Donald Trump while referencing 'people who think we should be a country of chaos, of fear, of hate.' Harris' campaign has received a significant boost from Beyoncé's support, which has generated considerable excitement and momentum. The campaign's launch video also addresses issues such as the freedom to make decisions about one's own body. Harris held her first campaign rally in Delaware.