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Will Apple TV+ see a 20% increase in subscribers by the end of 2024 due to new film licensing deals?
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Apple Inc. quarterly financial reports
Story
Apple in Talks to License More Films, Including Old Movies, from Hollywood for Apple TV+
Jul 18, 2024, 02:31 PM
Apple Inc. is in discussions with major Hollywood studios to license more films, including old movies, to bolster its Apple TV+ streaming service. This move aims to expand the platform's library and offer a wider range of programming to customers both in the US and abroad. The talks, reported by Bloomberg News, involve acquiring more content from the studios' libraries to enhance Apple TV+'s offerings.
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