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Amazon to Launch Temu-Like Discount Section with Direct Shipping from China, Items Below $20
Jun 26, 2024, 06:57 PM
Amazon plans to launch a new discount section on its website, featuring low-priced items that will ship directly to overseas consumers from warehouses in China. This move is seen as Amazon's most aggressive response yet to competitors like Temu and Shein. The new marketplace will offer unbranded fashion, home goods, and daily necessities, with delivery times ranging from 9 to 11 days. Most items will be priced below $20. The initiative was announced at an invite-only event for Chinese sellers, and merchant sign-ups are expected to begin this summer, according to The Information.
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