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VisitWhich region will be the primary sales market for the new Ray-Ban smart glasses by end of 2025?
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Sales reports, market analysis, or press releases from EssilorLuxottica or Meta
EssilorLuxottica and Meta Sign 10-Year Deal to Extend Ray-Ban Smart Glasses Partnership
Sep 17, 2024, 10:30 AM
EssilorLuxottica, the maker of Ray-Ban, has announced an extension of its partnership with Meta Platforms. The two companies have agreed to a new 10-year deal to continue developing smart eyewear. This partnership, which began in 2019, has already produced two generations of Ray-Ban smart glasses. Both companies will leverage their expertise to create a new wave of smart glasses, aiming to drive demand in this innovative market. The announcement was reported by Reuters.
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