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Which brand will report the highest increase in online dress sales due to Google's AI virtual try-on tool by end of 2024?
2
Resolution / Starting Odds
Boden • 25%
Maje • 25%
Staud • 25%
Other • 25%
Sales reports from participating brands, industry analysis, or credible news sources
Story
Google Expands AI Virtual Try-On Tool to Include Dresses Ahead of Holiday Season
Sep 5, 2024, 03:21 PM
Google has expanded its AI-powered virtual try-on tool to include dresses from top brands such as Boden, Maje, and Staud. Announced on Thursday by TechCrunch, this new feature allows users to virtually try on thousands of dresses, enhancing the online shopping experience just ahead of the holiday season. The tool, which uses generative AI, aims to provide a more accurate representation of how dresses will look on users. This expansion is part of Google's broader strategy to integrate advanced AI technologies into its services.
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