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What will be the primary benefit Reddit gains from Memorable AI's technology by June 30, 2025?
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Resolution / Starting Odds
Improved ad performance • 25%
Increased ad revenue • 25%
Better user engagement • 25%
Enhanced ad targeting • 25%
Official statements from Reddit, industry analysis, or credible news sources
Story
Reddit Acquires AI Startup Memorable AI in $40 Million Deal to Boost Advertising Capabilities
Aug 1, 2024, 11:16 AM
Reddit has acquired Memorable AI, a startup that leverages generative artificial intelligence to assist marketers in creating more effective advertisements. The acquisition is valued at approximately $40 million. Memorable AI, a portfolio company founded by Sebastian and Camilo, uses AI to predict ad performance and generate high-performing creatives. This move is aimed at enhancing Reddit's advertising capabilities.
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Improved accuracy • 25%
Broader topic coverage • 25%
Faster response time • 25%
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Increase by more than 10% • 25%
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Performance Advertising • 25%
Brand Advertising • 25%
Sponsored Content • 25%
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Natural Language Processing • 25%
Computer Vision • 25%
Recommendation Systems • 25%
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Mojeek sees a decline in traffic • 25%
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DuckDuckGo sees a decline in traffic • 25%
No significant impact on any search engine • 25%
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