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Market
What will be the focus of media coverage on Ozempic by December 12, 2024?
2
Resolution / Starting Odds
Increased Coverage • 25%
Decreased Coverage • 25%
No Change • 25%
Other Health Risks Highlighted • 25%
Media analysis reports and frequency of mentions in major news outlets
Story
Lottie Moss Hospitalized After Ozempic Overdose, Issues Warning
Sep 12, 2024, 03:49 PM
Lottie Moss, a 26-year-old model and half-sister of Kate Moss, was rushed to the hospital after overdosing on the weight-loss drug Ozempic. Weighing just 130 pounds (approximately 9 stone), Moss suffered a violent seizure as a result of the overdose. She has since issued a warning to the public about the dangers of using Ozempic, describing it as 'so not worth it' and 'the worst decision I ever made.'
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Mostly positive • 25%
Mixed • 25%
Mostly negative • 25%
No significant change • 25%
By Novo Nordisk • 25%
By health organizations • 25%
By both • 25%
No campaigns • 25%
Anti-ageing • 25%
Weight loss • 25%
Heart disease reduction • 25%
Other • 25%
No action taken • 25%
Safety label update • 25%
Product recall • 25%
Other regulatory actions • 25%
No new data released • 25%
Reduction below 20% • 25%
Reduction between 20% and 30% • 25%
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Increase by more than 10% • 25%
Increase by 5-10% • 25%
Increase by less than 5% • 25%
No significant change • 25%
Financial cost • 25%
Drug efficacy • 25%
Off-label use • 25%
Availability/shortages • 25%
Yes • 50%
No • 50%
Adopted in US and EU • 25%
Adopted in US only • 25%
Adopted in EU only • 25%
Not adopted • 25%
Diabetes Management • 25%
Weight Loss • 25%
Addiction Treatment • 25%
Other • 25%