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Market
What will be The Campbell's top-selling product category by end of 2025?
2
Resolution / Starting Odds
Soup • 25%
Snacks • 25%
Beverages • 25%
Other • 25%
Annual financial report or official sales data from The Campbell's Company
Story
Campbell's Shareholders Approve Change to The Campbell's Company
Nov 20, 2024, 03:40 PM
Campbell Soup Co. shareholders have overwhelmingly approved a significant rebranding initiative, voting to change the company's name to The Campbell's Company at the annual meeting. This decision marks a departure from its traditional association with soup, as the company aims to reflect its broader product portfolio. The new name, which omits any reference to soup, has been described as 'soupless' by various news outlets.
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