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What strategy will Ford adopt to compete with Chinese EVs in Europe by end of 2025?
2
Resolution / Starting Odds
Increase EV production in Europe • 25%
Partner with Chinese manufacturers • 25%
Reduce prices of existing models • 25%
Other • 25%
Official announcements from Ford and reports from reputable automotive industry analysts
Story
Ford to Cut 4,000 Jobs in Europe, Including 800 in UK, by 2027
Nov 20, 2024, 02:13 PM
Ford Motor Co. has announced plans to cut approximately 4,000 jobs in Europe by the end of 2027, primarily in Germany and the UK, with 800 of these jobs being in the UK. The decision comes as the company grapples with slowing demand for electric vehicles (EVs) and fierce competition from Chinese rivals. The job cuts represent about 14% of Ford's total workforce in Europe, reflecting the company's efforts to adapt to evolving market conditions and reduce costs amid economic headwinds and the disruptive shift to EVs.
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Similar markets
Hybrid Technologies • 25%
Electric Commercial Vehicles • 25%
Fully Electric Vehicles • 25%
Other • 25%
Focus on hybrid vehicles • 25%
Establish local manufacturing • 25%
Partnerships with European firms • 25%
Other strategies • 25%
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10% to 15% • 25%
More than 15% • 25%
Increase • 25%
Decrease • 25%
Remain the same • 25%
Data not available • 25%
Less than 5 • 25%
5 to 10 • 25%
More than 10 • 25%
No new models announced • 25%
Increase • 25%
Decrease • 25%
Remain the same • 25%
Unknown/Not reported • 25%
Increase investment in China • 25%
Reduce presence in China • 25%
Maintain current strategy • 25%
Other strategic move • 25%
Increase EU production • 25%
Increase non-EU production • 25%
No significant changes • 25%
Decrease EU production • 25%