Pickleball Participation Up 223% as USTA Launches 400 Pilot Programs for Red Ball Tennis Amid Philippine Mall Popularity

Sep 1, 2024, 05:07 AM

Pickleball has seen a significant surge in popularity, with participation increasing by 223 percent over the past three years. The United States Tennis Association (USTA) is responding to this trend by launching over 400 pilot programs nationwide, aimed at promoting a simplified version of tennis known as 'red ball tennis.' This initiative is part of a broader effort to attract a diverse range of players, from retirees to millennials. In the Philippines, malls are capitalizing on the sport's growing appeal, while in the real estate sector, there has been a notable rise in mentions of pickleball in listings this year, despite a lower overall number of listings. This trend suggests that pickleball is not only influencing recreational activities but also impacting real estate dynamics.