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VisitMondelez Fined €337.5 Million ($365.72 Million) by EU for Cross-Border Trade Curbs
May 23, 2024, 09:18 AM
Mondelez International has been fined €337.5 million ($365.72 million) by EU antitrust regulators for impeding cross-border trade. The US company, known for its Oreo cookies, chocolate, and coffee, was found to have illegally thwarted cut-price cross-border sales of its products. The violations occurred between 2012 and 2020, where Mondelez limited the territories in the EU in which wholesale customers could resell their products and prevented distributors from responding to sales requests in other EU countries. Specifically, from 2012-19, Mondelez limited territories, and from 2006-20, it prevented distributors from responding to sales requests.
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Markets
Yes • 50%
No • 50%
Official statements from Mondelez or EU regulatory bodies
Yes • 50%
No • 50%
Stock market data
No • 50%
Yes • 50%
EU regulatory announcement or major financial news outlets
Increases surveillance and fines • 33%
Reduces focus on antitrust actions • 34%
Maintains current level of regulatory actions • 33%
EU regulatory announcements
No change in EU market operations • 34%
Significant reduction in EU market operations • 33%
Minor adjustments to EU operations • 33%
Market analysis reports and Mondelez financial statements
Pays fine without appeal • 33%
Negotiates reduced penalty • 34%
Appeals the decision • 33%
Press releases from Mondelez