Kendrick Lamar has been announced as the headliner for the 2025 Super Bowl LIX Halftime Show in New Orleans, a decision that has sparked significant controversy within the hip-hop community. Many fans and artists, including Juvenile, Nicki Minaj, Birdman, and Odell Beckham Jr., have expressed disappointment over Lil Wayne not being chosen for the performance. Jay-Z, who has been linked to the decision, faces criticism from various quarters, with some defending his choice, including Fat Joe, Fabolous, and Jay Electronica. pgLang and Roc Nation are driving the creative direction for Lamar's performance. Amidst this, Kendrick Lamar released a new song on Instagram, which appears to contain disses aimed at Drake and DJ Akademiks, further fueling the ongoing tensions. The new track, possibly titled 'Watch the Party Die,' is his first release since 'Not Like Us.'
