Apple Close to Billion-Dollar FIFA TV Rights Deal for New Tournament Next Summer

Apr 22, 2024, 05:15 PM

Apple Inc. is on the verge of securing a billion-dollar agreement with FIFA to obtain worldwide television rights for a new soccer tournament. This month-long, World Cup-style competition, which will feature top international teams, is set to debut in the United States next summer for the first time. The deal, potentially worth billions, is reportedly close to being announced and marks FIFA's first-ever global rights agreement for streaming an event exclusively on a platform like Apple's.