Amazon Eyes Generative AI for Alexa's Future Amid Financial Challenges

Aug 10, 2024, 09:10 PM

As Alexa celebrates its 10th anniversary, Amazon is focusing on generative AI to enhance the capabilities of its smart assistant. This strategic move comes as the company aims to address significant financial challenges within its Alexa division. Amazon's ambitious plans involve leveraging generative AI technology to revolutionize the future of Alexa, potentially breathing new life into the popular voice-controlled assistant.