Loading...
Loading...
Browse all stories on DeepNewz
VisitAmazon Acquires MX Player for $100 Million, Launches Amazon MX Player by Merging with miniTV
Oct 7, 2024, 09:51 AM
Amazon has officially announced that it has finalized its acquisition of Indian streaming rival MX Player. Financial terms of the deal haven't been officially disclosed, but local press reports estimate the amount at around $100 million, which is significantly less than what Times India previously paid for MX Player. Amazon is merging MX Player with its free streaming service Amazon miniTV to form a new service called Amazon MX Player. This strategic move aims to strengthen Amazon's presence in the Indian streaming market.
View original story
Markets
No • 50%
Yes • 50%
Market share reports from credible market research firms such as Statista, Nielsen, or local Indian media reports
No • 50%
Yes • 50%
Official announcements from Amazon or press releases
Yes • 50%
No • 50%
Official user statistics released by Amazon or credible market research reports
3rd • 25%
4th or lower • 25%
1st • 25%
2nd • 25%
Market share reports from credible market research firms such as Statista, Nielsen, or local Indian media reports
Bollywood Studio • 25%
Other • 25%
International Streaming Service • 25%
Indian Sports League • 25%
Official announcements from Amazon or press releases
Urban Professionals • 25%
Young Adults (18-24) • 25%
Families • 25%
Rural Audience • 25%
Official marketing campaign details released by Amazon or media coverage