UK Official Charts Company

Billie Eilish's 'Hit Me Hard and Soft' Tops Charts in 107 Countries, Breaks Streaming Records with 240-260K Units

May 20, 2024, 04:18 AM

Billie Eilish's latest album, 'Hit Me Hard and Soft,' has achieved significant success since its release. The album topped the worldwide Apple Music and iTunes charts and is projected to debut with 240–260K units in the US. Eilish gained 2.41 million monthly listeners on Spotify and earned her biggest streaming day with 95.66 million streams. The album has also propelled her to the top of the Global Digital Artist Ranking. 'Hit Me Hard and Soft' is expected to garner 130-150 million streams in its first week and has reached number one in 107 countries.