Largest sales increase by category due to new FDA 'healthy' guidelines by 2025?
Salmon and seafood • 25%
Nuts and seeds • 25%
Whole grains • 25%
Fruits and vegetables • 25%
Sales data from major grocery retailers and industry reports
FDA Updates Definition of 'Healthy' Food Labels, Allowing Salmon and Nuts, Effective February 2025
Dec 20, 2024, 02:30 AM
The U.S. Food and Drug Administration (FDA) has finalized a new rule updating the definition of the term 'healthy' on food labels for the first time in 30 years. This change aims to provide consumers with clearer, more accurate nutrition information and to encourage healthier dietary choices. Under the new guidelines, food manufacturers must demonstrate that their products meet specific nutrient thresholds and contain limited amounts of sodium, saturated fat, and added sugars to qualify for the 'healthy' label. The updated definition now allows foods such as salmon, nuts, and seeds to be labeled as healthy, while items like white bread and sugary cereals have been excluded. The FDA's decision comes amid rising concerns over diet-related chronic diseases in the U.S. The new rules are set to take effect at the end of February 2025, and they are intended to help consumers better navigate food labels in alignment with federal dietary guidelines.
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Dairy • 25%
Protein (including eggs) • 25%
Fruits and Vegetables • 25%
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Certain Oils • 25%
Higher Fat Fish • 25%
Nuts and Seeds • 25%
Oils • 25%
Higher fat fish • 25%
Academy of Nutrition and Dietetics • 25%
American Diabetes Association • 25%
American Heart Association • 25%
Center for Science in the Public Interest • 25%
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Fitness industry • 25%
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Grocery sector • 25%
Healthcare sector • 25%
Reduce seed oils • 25%
Increase fiber intake • 25%
Reduce sugar intake • 25%
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Tablets • 25%
Smartphones • 25%
Other electronics • 25%
Smartwatches • 25%
No change • 25%
Stricter regulations • 25%
Looser regulations • 25%
Unclear outcome • 25%
Other • 25%
Kraft Heinz • 25%
General Mills • 25%
Nestle • 25%
Kraft Heinz • 25%
Nestle • 25%
Kellogg's • 25%
General Mills • 25%